6 Best Performing UGC Agencies in Singapore
- Jason Morto
- Jun 9
- 4 min read
Updated: Jun 10
In today’s digital-first landscape, User-Generated Content (UGC) and professional content creation services have emerged as key drivers of genuine brand engagement. According to Nosto, UGC delivers up to 8.7 times more engagement than traditional branded content, prompting more businesses in Singapore to invest in high-quality content to maintain a competitive edge.
Singapore’s digital advertising market is projected to grow at a steady pace, with an expected annual increase of 4.6% through 2028, reaching around US$3.23 billion, as reported by Mordor Intelligence. This growth is largely driven by social media, influencer marketing, and UGC-led campaigns. Brands that prioritize early adoption of social-driven and audience-focused content strategies are setting themselves up for significant long-term success.
If you're a brand in search of a leading UGC agency or top-tier content creation services in Singapore, the list below can help you discover the ideal partner.
Why User-Generated Content (UGC) is Crucial for Brand Growth in 2025
In a digital landscape dominated by short attention spans and savvy consumers, User-Generated Content (UGC) has emerged as one of the most effective forms of brand storytelling. Unlike traditional branded content, UGC—photos, videos, reviews, or testimonials created by real users—offers authenticity and relatability that resonates with audiences across platforms.
UGC Builds Trust and Credibility
Consumers are more likely to trust recommendations from real people over polished ads. In fact, studies show that 79% of people say UGC highly impacts their purchasing decisions. By integrating UGC into your marketing strategy, your brand gains instant social proof and a stronger emotional connection with potential customers.
Better Engagement, Higher ROI
According to Nosto, UGC drives 8.7x higher engagement than traditional content. Whether it’s Instagram Reels, TikToks, or customer review videos, brands using UGC see better reach, click-through rates, and conversions. It’s not just cost-effective—it's content that converts.
Scalable and Always Fresh
Working with a top UGC agency in Singapore gives you access to a network of vetted creators who can produce high-quality, on-brand content quickly and consistently. This helps your content pipeline stay fresh without the heavy costs of traditional production.
Influencer and Creator Partnerships That Work
Modern UGC marketing strategies go beyond simple reposts. The best-performing agencies know how to build long-term relationships with micro-influencers and nano-creators whose audiences are highly engaged and aligned with your brand’s values.
Stay Ahead with UGC in 2025
Singapore’s digital advertising market is growing rapidly, and a large part of this expansion is being driven by authentic content creation, influencer collaborations, and user-focused storytelling. Brands that invest early in UGC campaigns are already seeing massive competitive advantages—and this trend will only intensify in 2025.
Here are the top 5 UGC agencies in Singapore...
GOVIRAL GLOBAL - Singapore’s Leading UGC Content Creation Agency
GOVIRAL GLOBAL is a powerhouse in the world of user-generated content and influencer marketing. With a proven track record of driving results for brands across multiple industries using authentic product reviews, they offer a full suite of digital content creation, from short-form content creation to video content creation for paid ads.
What sets GOVIRAL GLOBAL apart is their global team of professional content creators, allowing them to deliver culturally relevant and high-performing content across different countries especially in Singapore. Their strengths lie in UGC marketing, authentic brand content, and custom content creation for global or Singaporean brands looking to scale rapidly.
Specialties:
UGC and short-form content creation for social media ads
International influencer and UGC network
Brand storytelling services
Creative content production solutions
Why Brands Love GOVIRAL GLOBAL: Global reach, high engagement UGC, professional-grade visuals, and an unmatched understanding of authentic content creation.
Krave Media — Best for Performance UGC & DTC Scale in Singapore
Krave Media is a UGC performance creatives studio in Singapore, focused on delivering high-converting shortform ads for DTC and e-commerce brands across TikTok and Meta.
Strengths:
In-house sourcing with 200+ vetted UGC creators in Singapore
10–15 days turnaround, tailored for performance marketing
Strategy driven by UGC analytics and data-backed creative iteration
Why It’s a Leader: Ideal for Singaporean brands needing TikTok UGC and Meta ad creatives that lower CPA and scale online sales quickly.
Oysterly Media — Best for Authentic Social Video UGC in Singapore
Oysterly is a creative-focused social video agency in Singapore, specializing in authentic, visually driven UGC for global and local brands.
Strengths:
Studio-level capability in producing classy UGC video content
Focus on natural storytelling suited for Instagram, TikTok, and YouTube
Trusted by top-tier brands for organic, engagement-driven campaigns in Singapore
Why It’s Unique: Merges the authenticity of UGC with polished visuals—ideal for brands aiming for premium aesthetic in social campaigns within Singapore.
Social Jet Singapore — Best for eCommerce UGC Campaign Execution
An influencer & UGC marketing agency based in Singapore, acclaimed for delivering viral campaigns across TikTok, Instagram, and Meta platforms in ecommerce, beauty, fashion, and wellness sectors.
Strengths:
Deep bench of lifestyle creators and influencers in Singapore
Strategic integration of UGC ad creatives into paid amplification
Case successes include S$1M+ sales, 800k+ reach, and 70x ROI
Why It’s Outstanding: Offers full-funnel execution—from creator sourcing to campaign amplification, with proven e-commerce impact in the Singapore market.
inBeat — Best for Micro-Influencer UGC Campaigns in Singapore
inBeat is a tech-forward agency in Singapore specializing in micro-influencer and nano influencer engagements. They connect brands with underappreciated content creators across TikTok and Instagram.
Strengths:
Highly curated, niche-specific creator network in Singapore
Ideal for targeted campaigns on lifestyle, education, and tech
Tech-enabled campaign dashboards with strong analytics
Why Choose Them: Perfect for Singapore brands focused on authenticity and engagement via micro-UGC campaigns, rather than mass-reach strategies.
UVID — Best Boutique UGC Agency with Creator Focus in Singapore
UVID is a boutique UGC agency based in Singapore that focuses on UGC creator partnerships and community growth.
Strengths:
Personalized creator relationship management in Singapore
Consistent pipeline of UGC content for brands
Boutique service means tailored alignment with client values
Why It’s Essential: Ideal for startups or niche brands in Singapore seeking a hands-on agency with deep creator ties and long-term strategy.
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